Auction: unique chalet in Gstaad

AUCTIONS: SHOWCASE FOR LUXURY REAL ESTATE

This is a purchase method that is still relatively unknown despite its advantages. In contrast to the solemn nature of judicial sales, which are synonymous with financial difficulties for property owners, auctions of luxury items treat them like real works of art. An excellent example of this is the chalet in Gstaad to be put up for sale on 28 September by Swissroc Properties in collaboration with a specialist international company.

CHALET IN GSTAAD: GOING, GOING…AND SOLD!

550m² spread over three floors, 5 bedrooms, more than 3000m² of wooded land, all with a spectacular view of the surrounding mountains. Those are just a few of the features of this charming chalet located in Gstaad. To sell the property, Swissroc Properties is mobilising its expertise in outstanding real estate by taking part, outside the traditional Swiss brokerage systems, in an auction to be held on 28 September. According to Guive Emami, CEO of Swissroc Properties, the property on offer is ideal for this type of sale, as demonstrated by the numerous enquiries already received.

“Its location, the view, its car showroom, architecture and superb features give this property its unique character and are bound to attract a great deal of interest”

AUCTIONS: SPEED AND TRANSPARENCY ON BOTH SIDES

So, what are the advantages of auctions? Apart from the fact that in these worrying times of COVID-19, auctions make it possible to buy your dream property in one click, from the comfort of your own home, Guive Emami explains that they are a guarantee of trust for buyers:

“This method makes it possible to overcome some of the frustrations generated by the silent auctions that exist in the traditional system to which only the lucky few are invited. Here, for the price of an entry ticket, everyone has a chance and the highest bid wins.”

For the sellers, auctions provide more certainty. “In contrast to traditional sales, we bring the market to the sale and not the other way round. Usually, we put a property on the market and then we expect an offer in return, which can take several years. In an auction, we interact directly with the market and buyers who are motivated by the risk of missing out on such a beautiful property, as they know that the auction will end at a specific time.”

The most important factor in a successful auction? The starting price, because it is the key to generating competitive bids.

“The starting price for the Gstaad chalet has been set at CHF 7.9 million, compared to the seller’s original price of CHF 19.5 million. A not-to-be-missed opportunity

HOW IT WORKS

In concrete terms, in order to participate, potential buyers must deposit CHF 100,000 with the notary assigned to the sale, for registration and as a deposit. This amount can be recovered afterwards if their bid is not accepted. Then, from behind their screens, each participant will be able to state their bid and possibly raise it. The sale will take place online or by telephone.

Chalet in Gstaad, description:

- 550m^2, including 130m² of living space on the ground floor

- Vintage-car showroom convertible into a spa, gym or apartment

- Additional spaces: carport, laundry room, 2 balconies

- Additional features: lift; fireplace; wine cellar; terrace

- External features: enclosed entrance; fully fenced; 3287m² garden

- Location: 10 minutes from Gstaad airport, 2 hours from Geneva international airport

Interested? Would you like to visit this magnificent property? Contact us: courtage@swissroc.com